Roblox Users, Revenue & Statistics 2024

Erik Cassel and David Baszucki founded Roblox in 2004, but initially, it failed to attract players. It was officially launched two years later and gradually gained popularity among gamers. The platform’s success can be attributed to technological advancements and has since generated millions in revenue.

As the game’s creators were experienced in both 3D and 2D simulation physics, they chose to focus on creating software that was not specific to any particular organization.

At the time of its launch, Roblox was seen as a basic game, which is why the developers made an effort to bring on more developers to improve it.

Roblox Users & Stats

Despite its simple interface, the game had a following of players who enjoyed it due to its unique blend of community and social features. They found joy in playing, forming friendships, and investing in their avatars.

In February 2022, Roblox generated 15.49 million U.S. dollars in global app revenues. By the quarter of the same year, it is reported to have 54.1 million daily active users. It received 11.8 billion hours’ worth of global user engagement through its different games. 

In 2007, Roblox conformed to COPPA regulations, allowing younger users to communicate through predefined menu messages. That same year, they introduced the “Builders Club” paid membership service and underwent server improvements. Eventually, this membership plan was rebranded as “Roblox Premium.”

In 2013, Roblox decided to bring a change to the developer program. It allowed creators to easily exchange the game’s virtual currency, Robux, with real money. As this program took off, the developer payout increased, with Roblox paying around $250 million to developers.   

Since people liked the concept of this game, it expanded to mobile platforms. Roblox launched a restrictive Xbox One and a virtual reality version for Oculus Rift and HTC Vive. 

Roblox, the online multiplayer gaming platform, has been around for over a decade now but has only recently started to receive widespread attention from the mainstream media. 

The game has been making waves in the industry and has garnered a large following of dedicated players, making it one of the most popular games of our time.

The number of registered users on Roblox has skyrocketed to 150 million in just three years. This has led to a significant increase in the game’s valuation, from $2.5 billion in 2018 to a staggering $38 billion by 2021.

Given its numerous accomplishments, Roblox is poised for even further growth and expansion. One of its makers has stated that the “metaverse is arriving, ” enabling individuals to gather virtually for purposes beyond gaming.

In simple words, the creators of Roblox see the possibility of adding new elements to their game to enhance user experience. 

Keep reading to know more about Roblox’s statistics, data, and more. 

Roblox Usage Stats 

Although the beginning of Roblox was sluggish, the game has now transformed into a worldwide phenomenon. The game has taken advantage of its allure by broadening its user base globally.

In fact, this user-generated gaming giant has successfully created an international community who enjoys playing games. Here’s a brief idea of Roblox’s usage statics: 

  • It has more than 54.1 million active users daily.
  • Roblox platform has around 9.5 million developers trying to run the game successfully.  
  • Community developers on this game made over $328 million. 
  • It offers more than 40 million games. 
  • More than half of the users of Roblox are under 16. 
  • In the past few years, the revenue of Roblox has doubled. 

Roblox Overview 

  • Launch Date: 1 September 2006
  • Headquarters: San Mateo, California
  • People: Erik Cassel (co-founder) and David Baszucki ( CEO)
  • Business Type: Public
  • Industry: Gaming

Roblox Revenue

Roblox Revenue

Frankly, Roblox has achieved remarkable success as one of the highest-earning video games of all time. In 2021, it generated $1.9 billion in revenue, and by the following year, its revenue had risen by 112%.

At the inception of Roblox, it was a platform that could be accessed for free. However, as time passed, paid plans were introduced. Despite this, numerous games can still be played without any charge. 

For those who desire more, premium plans are available. Adding these revenue streams has allowed Roblox to thrive in the sales of virtual merchandise.

Roblox has a virtual currency called Robux, which can be easily earned or purchased through the subscription plan. One needs to have a user account to get access to Robux. Additionally, users can exchange Robux for US dollars. 

Roblox Annual Revenue from 2017 to 2021:

Year Revenue ($mm)(Approx.)

Developers of the game can earn virtual money in more ways: 

  • They can sell game access and enhancements to the users. 
  • They can offer engagement-based payouts. 
  • They can sell tools and content to other developers. 
  • Sell items to users through Roblox’s Avatar Marketplace. 

Roblox Users

Roblox Users

By 2021, Roblox was estimated to have 50 million daily users.  

  • Roblox will reach around 58.8 million active users by the third quarter of 2022
  • The players of this game are estimated to spend more than 13.4 billion hours in the third quarter of 2022.  
  • After this game was launched, it had 437 million downloads on mobile. About 30% of those downloads were made in 2020. 
  • About 114 million users of Roblox are from the USA, followed by Brazil with 48 million and Russia with 24 million.  
  • Half of the users from the USA are kids and teens under age 16. 
  • By 2020, Roblox had become the third most downloaded mobile game on the Apple Store. 
  • By July 2020, Roblox had over 150 million active users. 

Roblox Annual DAUs 2018 to 2021 (mm):

Year DAUs (mm) (Approx.)

Roblox Creator Payout

In the year 2021, Roblox is known to have paid $500 million to its creators. They have made purchasable items for in-game sales. 

Roblox Creator Payout

Roblox Creator Payout allows developers to earn money for their virtual creations and games on the platform. They receive a percentage of the revenue generated from the sales of their virtual goods and premium plans. 

The payout system is designed to be a win-win for both Roblox and the creators, encouraging creativity and providing a source of income for the developers.

Roblox Annual Creator Payout 2017 to 2021 ($mm):

Year Creator Payout ($mm)

Roblox Valuation

Roblox, a popular online gaming platform, has seen a significant increase in its valuation.

Roblox Valuation

As of 2021, the company’s estimated worth is over $38 billion, making it one of the most valuable gaming companies in the world. Roblox saw an increase in its valuation in 2020, when it increased to $40 billion at IPO. 

Roblox Valuation 2017 to 2020 ($bn):

Year Valuation ($bn)(Approx.)

In the new Series H funding, Roblox has successfully raised $520 billion. It was done for $45.00 per share. 

Roblox Most Visited Places

One of the most popular places on Roblox is Adopt Me! 

Roblox Most Visited Places

Roblox most visited places 2020 (bn):

Place Number of visits (bn)(Approx.)
Adopt Me!28.60
Brookhaven 19.20
Tower of Hell18.00
MeepCity 13.70
Piggy 10.30

Rolobox Engagement Statistics

Roblox determines user engagement by tracking the amount of time spent on the platform, covering activities such as browsing the avatar stores, searching for games, and game creation.

The founders of Roblox never envisioned the level of user engagement the platform would achieve. What has driven this engagement? A combination of factors is responsible.

After this game was launched, the internet saw major advancement. People from all over the world got an opportunity to play and enjoy this fun game. Additionally, mobile phones have also evolved, which increased engagement. 

The launch of this game brought about major advancements in the internet world. People globally were able to experience and enjoy the entertaining game. Furthermore, the evolution of mobile devices also boosted participation levels. 

Furthermore, in mid-March, after the lockdown, Roblox saw an increase in the number of downloads and people visiting its platform. By the third quarter of 2022, Roblox saw 5.8 billion worth of hours user engagement

Roblox User Age Statistics

When it comes to user age statistics, it is seen that most players of Roblox are under the age of 16. The largest demographic includes users between 9 and 12 because mobile devices and the internet have become accessible. 

The growing online gaming market has also attracted people’s attention to the game. 

Roblox Gender Stats 

It’s common to think that male users mostly play online games. But in the past few years, Roblox has seen an increase in female gamers. 

With the game’s popularity, its gender demography is coming to a similar level. While creating an account, Roblox requires users to select a gender; around 9% of the users have chosen not to identify their gender. 


Ques: How many downloads has Roblox recorded? 

Ans: Roblox is known to be downloaded 383 million times across Google Play and iOS. 

Ques: How many worlds has Roblox created? 

Ans: Roblox is known to have created around 40 million games. But this number keeps on changing each month.  

Ques: Which is the most demography with Roblox?

Ans: The highest demographic of Roblox includes kids under the age of 13. The game is very popular among elders as well. 

Ques: What is Robolox’s post-IPO value? 

Ans: After the 2020 valuation of Roblox, its valuation has increased by 850%. 

Orvill Samanta
Orvill Samanta

An app marketer with over 6 years of experience in the tech industry. I have developed a strong passion for apps and love to create engaging and informative content around it. When not talking about marketing, I binge-watch anime series and read comic books. My keen eye for technology has helped me captivate my audience and increase engagement with my work.