Roblox Users, Revenue & Statistics 2025

Erik Cassel and David Baszucki founded Roblox in 2004, but initially, it failed to attract players. It was officially launched two years later and gradually gained popularity among gamers. The platform’s success can be attributed to technological advancements and has since generated millions in revenue.

As the game’s creators were experienced in both 3D and 2D simulation physics, they chose to focus on creating software that was not specific to any particular organization.

At the time of its launch, Roblox was seen as a basic game, which is why the developers made an effort to bring on more developers to improve it.

Roblox Users & Stats

Despite its simple interface, the game had a following of players who enjoyed it due to its unique blend of community and social features. They found joy in playing, forming friendships, and investing in their avatars.

In February 2022, Roblox generated 15.49 million U.S. dollars in global app revenues. As of Q2 2024, it is reported to have 78.5 million daily active users. It received 11.8 billion hours’ worth of global user engagement through its different games. 

In 2013, Roblox decided to bring a change to the developer program. It allowed creators to easily exchange the game’s virtual currency, Robux, with real money. As this program took off, the developer payout increased, with Roblox paying around $250 million to developers.   

Since people liked the concept of this game, it expanded to mobile platforms. Roblox launched a restrictive Xbox One and a virtual reality version for Oculus Rift and HTC Vive. 

The number of registered users on Roblox has skyrocketed to 150 million in just three years. This has led to a significant increase in the game’s valuation, from $2.5 billion in 2018 to a staggering $31 billion by 2024.

In simple words, the creators of Roblox see the possibility of adding new elements to their game to enhance user experience. 

Keep reading to know more about Roblox’s statistics, data, and more. 

Roblox Usage Stats 

Although the beginning of Roblox was sluggish, the game has now transformed into a worldwide phenomenon. The game has taken advantage of its allure by broadening its user base globally.

In fact, this user-generated gaming giant has successfully created an international community who enjoys playing games. Here’s a brief idea of Roblox’s usage statics: 

  • Roblox platform has around 9.5 million developers trying to run the game successfully.  
  • Community developers on this game made over $411 million in just 2 quarters of 2024.
  • Roblox offers more than 40 million games
  • 60% of the users of Roblox are under 16. 
  • In the past few years, the revenue of Roblox has doubled. 
  • As of 2024, Roblox reached 380 million monthly active users, up from 300 million in May 2023.
  • 55% of Roblox users are male, while 36% are male
  • As of Q2 2024, Roblox has 78.5 million daily active users.

Roblox Overview 

  • Launch Date: 1 September 2006
  • Headquarters: San Mateo, California
  • People: Erik Cassel (co-founder) and David Baszucki ( CEO)
  • Business Type: Public
  • Industry: Gaming

Roblox Revenue

Roblox Revenue

Frankly, Roblox has achieved remarkable success as one of the highest-earning video games of all time. In 2021, it generated $1.9 billion in revenue, and by the following year, its revenue had risen by 112%.

At the inception of Roblox, it was a platform that could be accessed for free. However, as time passed, paid plans were introduced. Despite this, numerous games can still be played without any charge. 

For those who desire more, premium plans are available. Adding these revenue streams has allowed Roblox to thrive in the sales of virtual merchandise.

Roblox has a virtual currency called Robux, which can be easily earned or purchased through the subscription plan. One needs to have a user account to get access to Robux. Additionally, users can exchange Robux for US dollars. 

Roblox Annual Revenue from 2017 to 2025:

Year Revenue ($mm)(Approx.)
201745.00
2018335.00
2019435.00
2020924.00
20211919.00
20222224.00
20232798
Q’3 2024893
Q’4 2024919
2025 (Estimated)3654 (Updated 12th jan 2025)

Developers of the game can earn virtual money in more ways: 

  • They can sell game access and enhancements to the users. 
  • They can offer engagement-based payouts. 
  • They can sell tools and content to other developers. 
  • Sell items to users through Roblox’s Avatar Marketplace. 

Roblox Users

Roblox Users
  • Roblox will reach around 84 Million Daily Active Users by 2025
  • After this game was launched, it had 437 million downloads on mobile. About 30% of those downloads were made in 2020. 
  • About 114 million users of Roblox are from the USA, followed by Brazil with 48 million and Russia with 24 million.  
  • By 2020, Roblox had become the third most downloaded mobile game on the Apple Store. 
  • By July 2020, Roblox had over 150 million active users. 

Roblox DAUs 2018 to 2025 (mm):

Year DAUs (mm) (Approx.)
201810.90
201917.10
202033.40
202143.20
202253
Q’3 202366
Q’4 202371.5
Q’1 202477.8
Q’2 202478.5
2025 (Estimated)84 (Updated 12th Jan 2025)

Roblox Monthly Active Users

DateRoblox Monthly Active Users
February 20168+ million
December 201631+ million
March 201747+ million
July 201755+ million
December 201763+ million
September 201869+ million
April 201989+ million
August 2019100 million
December 2019112 million
January 2020118 million
February 2020121 million
March 2020134 million
April 2020145 million
May 2020155 million
June 2020157 million
July 2020163 million
August 2020170 million
September 2020176 million
October 2020173 million
November 2020171 million
January 2021198 million
February 2021199 million
March 2021192 million
April 2021201 million
May 2021200 million
June 2021206 million
July 2021217 million
August 2021220 million
September 2021219 million
October 2021225 million
October 2022260 million
May 2023301 million
2024380 million
2025 (Estimated)410 million (Updated 12th Jan 2025)

Sources: RobloxTechCrunch

Roblox User distribution by Geography

Roblox’s global user distribution as of 2024 is as follows:

  • Asia Pacific: Holds the largest share with 25.4% of users.
  • Europe: Close behind, accounting for 25.9% of the total user base.
  • Rest of the World: Comprises 27.2%, making it a significant portion of the audience.
  • US & Canada: Represents 21.5% of Roblox’s users, the smallest regional share.
RegionUser Share
US & Canada21.5%
Asia Pacific25.4%
Europe25.9
Rest of The World27.2%

Roblox Creator Payout

In the year 2023, Roblox is known to have paid $500 million to its creators. They have made purchasable items for in-game sales. 

Roblox Creator Payout

Roblox Creator Payout allows developers to earn money for their virtual creations and games on the platform. They receive a percentage of the revenue generated from the sales of their virtual goods and premium plans. 

The payout system is designed to be a win-win for both Roblox and the creators, encouraging creativity and providing a source of income for the developers.

Roblox Annual Creator Payout 2017 to 2023 ($mm):

Year Creator Payout ($mm)
201730
201870
2019100
2020329
2021525
2022623
2023740

Roblox Valuation

Roblox, a popular online gaming platform, has seen a significant increase in its valuation.

Roblox Valuation

As of 2021, the company’s estimated worth is over $52 billion, making it one of the most valuable gaming companies in the world. Roblox saw an increase in its valuation in 2020, when it increased to $40 billion at IPO. 

Roblox Valuation 2017 to 2024 ($bn):

Year Valuation ($bn)(Approx.)
20171.10
20182.50
20204.00
202152.00
202218.00
202325
2024 (Estimated)32 (Updated 12th Jan 2025)

In the new Series H funding, Roblox has successfully raised $520 billion. It was done for $45.00 per share. 

Roblox Most Visited Places

One of the most popular places on Roblox is Brookhaven with roughly 43 million visits as on 12th Jan 2025

Roblox most visited places 2024 (bn):

Place Number of visits (bn)(Approx.)
Brookhaven43.44
Adopt Me!34.56
Blox Fruits29.64
Tower of Hell23
Meep City 14.80

Roblox most visited places 2020 (bn):

Roblox Most Visited Places
Place Number of visits (bn)(Approx.)
Adopt Me!28.60
Brookhaven 19.20
Tower of Hell18.00
MeepCity 13.70
Piggy 10.30

Rolobox Engagement Statistics

Roblox determines user engagement by tracking the amount of time spent on the platform, covering activities such as browsing the avatar stores, searching for games, and game creation.

The founders of Roblox never envisioned the level of user engagement the platform would achieve. What has driven this engagement? A combination of factors is responsible.

After this game was launched, the internet saw major advancement. People from all over the world got an opportunity to play and enjoy this fun game. Additionally, mobile phones have also evolved, which increased engagement. 

The launch of this game brought about major advancements in the internet world. People globally were able to experience and enjoy the entertaining game. Furthermore, the evolution of mobile devices also boosted participation levels. 

Furthermore, in mid-March, after the lockdown, Roblox saw an increase in the number of downloads and people visiting its platform. By the third quarter of 2022, Roblox saw 5.8 billion worth of hours user engagement

Roblox User Age Statistics

58% of Roblox users are under the age of 16.

The largest demographic includes users between 17 to 24 because mobile devices and the internet have become accessible. 

Age GroupUser Share
Under 921
9 to 1221
13 to 1616
17 to 2423
25+18

Roblox Gender Stats 

Approximately 55% of Roblox users are male, while 36% are male.

GenderShare (among DAUs)
Male55%
Female36%
Unknown9%

FAQs

Ques: How many downloads has Roblox recorded? 

Ans: Roblox is known to be downloaded 383 million times across Google Play and iOS. 

Ques: How many worlds has Roblox created? 

Ans: Roblox is known to have created around 40 million games. But this number keeps on changing each month.  

Ques: Which is the most demography with Roblox?

Ans: The highest demographic of Roblox includes kids under the age of 13. The game is very popular among elders as well. 

Ques: What is Robolox’s post-IPO value? 

Ans: As of 2023, Roblox is valued at $25 billion and is expected to reached a valuation of $32 billion by end of 2024

Ques: What’s the Average Daily Usage of Roblox?

Ans: The daily active users spend 2.4 hours per day on Roblox.





Sunil Gill
Sunil Gill

A digital entrepreneur with over 9 years of experience in digital marketing. Over the years, I have developed a strong passion for app marketing and love to create engaging and informative content around it.