{"id":4728,"date":"2024-03-26T11:44:17","date_gmt":"2024-03-26T11:44:17","guid":{"rendered":"https:\/\/prioridata.com\/?p=4728"},"modified":"2024-04-08T07:33:21","modified_gmt":"2024-04-08T07:33:21","slug":"social-media-usage","status":"publish","type":"post","link":"https:\/\/prioridata.com\/data\/social-media-usage\/","title":{"rendered":"Social Media Users 2024 (Global Data & Statistics)"},"content":{"rendered":"\n
Social media has transformed how we communicate, connect, and consume information in the modern digital age.<\/p>\n\n\n\n
What began as a novel way to interact online has exploded into an ecosystem of platforms, each with its own unique features and user demographics.<\/p>\n\n\n\n
As these networks continue to evolve and expand their reach, understanding the latest trends and statistics surrounding social media usage has become crucial for businesses, marketers, and individuals alike.<\/p>\n\n\n\n
From Facebook<\/a>‘s ubiquitous presence to the meteoric rise of TikTok<\/a>, this article delves into the most up-to-date social media statistics, shedding light on user behavior, platform growth, and the ever changing online interactions.<\/p>\n\n\n\n Social media has exploded in popularity, with a staggering 5.16 billion users worldwide.<\/p>\n\n\n\n Usage is highest in North America and Europe where over 80% are active users. <\/p>\n\n\n\n However, emerging economies in Asia and Africa are rapidly catching up driven by increasing access to affordable smartphones and mobile data.<\/p>\n\n\n\n Social Media Users: 2017 to 2027<\/strong><\/p>\n\n\n\n The table shows the growth of social media users globally from 2017, starting with 2.80 billion users, to a projected increase to 5.84 billion by 2027. <\/p>\n\n\n\n It shows a consistent and significant rise in social media adoption over the years. From 2017 to 2020, the numbers rose from 2.80 billion to 3.96 billion, marking a noticeable increase likely spurred by factors such as the COVID-19 pandemic.<\/p>\n\n\n\n The trend continues with an increase from 4.48 billion in 2021 to 4.95 billion in 2023, and further projections indicate a steady climb to over 5 billion users by 2024, reaching approximately 5.84 billion by 2027.<\/p>\n\n\n\nKey User Stats<\/h2>\n\n\n\n
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Other key Stats<\/h2>\n\n\n\n
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How Many People Use Social Media?<\/strong><\/h2>\n\n\n\n