click-through rates<\/a>. It is nothing but it can be like a red flag for fraudulent activity. <\/p>\n\n\n\nSo, make sure to monitor your click-through rates to identify any unusual patterns of ad fraud. <\/p>\n\n\n\n
3. Use ad fraud prevention technologies<\/h3>\n\n\n\n Ad fraud prevention technologies are such as ad blockers and anti-malware software. These can help to prevent ad stacking and other forms of ad fraud. <\/p>\n\n\n\n
Ensure all your devices or systems are safe with the latest anti-fraud technologies.<\/p>\n\n\n\n
4. Work with reputable partners<\/h3>\n\n\n\n Choose partners who have a reputation for transparency and honesty. This includes publishers, advertisers, and third-party vendors. <\/p>\n\n\n\n
Understand the clear guidelines and policies for working together to make a bond. Make sure that everyone is aware of your expectations and standards in ad campaigns.<\/p>\n\n\n\n
5. Stay up-to-date<\/h3>\n\n\n\n The digital advertising landscape is constantly evolving, and new ad frauds are emerging. <\/p>\n\n\n\n
So, make sure to stay informed about the latest industry trends and practices in the industry. So, need to be willing to adapt and adjust your strategies as needed.<\/p>\n\n\n\n
FAQs<\/h2>\n\n\n\nQues 1: What is an ad tech stack?<\/h3>\n\n\n\n Ans. An ad tech stack refers to the collection of advertising tools and technologies. This helps in managing and optimizing their digital advertising campaigns.<\/p>\n\n\n\n
Ques 2: What is pixel stuffing?<\/h3>\n\n\n\n Ans. It refers to the fraudulent practice of adding extra pixels to an ad to make it appear larger than it actually is.<\/p>\n\n\n\n
Ques 3: What is Google ad stack?<\/h3>\n\n\n\n Ans. Google ad stack refers to the suite of advertising products offered by Google. This includes Google Ads, Display & Video 360, Google Marketing Platform, and AdSense.<\/p>\n\n\n\n
Ques 4: What are the 3 layers of Google Ads?<\/h3>\n\n\n\n Ans. The three layers of Google Ads are campaign, ad group, and ad.<\/p>\n\n\n\n
Ques 5: What are the different types of the stack in tech?<\/h3>\n\n\n\n Ans. The different types of a stack in tech include the software stack, hardware stack, and web stack.<\/p>\n","protected":false},"excerpt":{"rendered":"
Ad stacking refers to the method that serves multiple ads on top of each other in the same ad space. It creates an illusion of a single ad but it is designed by a layered model. It is a form of ad fraud that artificially inflates click spam in click-based campaigns. One of the most […]<\/p>\n","protected":false},"author":2,"featured_media":3008,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"tags":[],"blocksy_meta":[],"acf":[],"featured_image_urls":{"full":["https:\/\/prioridata.com\/wp-content\/uploads\/2023\/05\/What-is-Ad-Stacking.png",1280,720,false],"thumbnail":["https:\/\/prioridata.com\/wp-content\/uploads\/2023\/05\/What-is-Ad-Stacking-150x150.png",150,150,true],"medium":["https:\/\/prioridata.com\/wp-content\/uploads\/2023\/05\/What-is-Ad-Stacking-300x169.png",300,169,true],"medium_large":["https:\/\/prioridata.com\/wp-content\/uploads\/2023\/05\/What-is-Ad-Stacking-768x432.png",768,432,true],"large":["https:\/\/prioridata.com\/wp-content\/uploads\/2023\/05\/What-is-Ad-Stacking-1024x576.png",1024,576,true],"1536x1536":["https:\/\/prioridata.com\/wp-content\/uploads\/2023\/05\/What-is-Ad-Stacking.png",1280,720,false],"2048x2048":["https:\/\/prioridata.com\/wp-content\/uploads\/2023\/05\/What-is-Ad-Stacking.png",1280,720,false]},"post_excerpt_stackable":"
Ad stacking refers to the method that serves multiple ads on top of each other in the same ad space. It creates an illusion of a single ad but it is designed by a layered model. It is a form of ad fraud that artificially inflates click spam in click-based campaigns. One of the most happening ad fraud were CPM and PPC, which leads to inaccurate campaign reporting. Advertisers may end up paying for fake impressions and clicks that were never served. Ad stacking is mostly used in mobile apps because of the limited screen space available. To maximize the…<\/p>\n","category_list":"Glossary<\/a>","author_info":{"name":"Orvill Samanta","url":"https:\/\/prioridata.com\/author\/orvill\/"},"comments_num":"0 comments","yoast_head":"\nWhat is Ad Stacking & How does it work? | Priori Data<\/title>\n \n \n \n \n \n \n \n \n \n \n \n \n\t \n\t \n\t \n \n \n \n \n\t \n\t \n\t \n